Liquida by Fioranese

Forms and graphics that are evocative of the 1950s, combined with diligent colour research, transforming tradition into trend. Liquida, the new 20×20 project curated by Davide Tonelli for Ceramica Fioranese, marks the start of a new investigation into ceramic tiles through which Fio. aims to view the future, ensuring for its customers and associates that the collections will maintain and further strengthen the distinctive traits of the brand: recognisability, research into unusual surfaces, the union of materials and technology. Liquida is all this and more. A collection that aims to underline the company’s historic know-how as it moves out of the analogue and into the digital era. We opted for the creative eye of Davide Tonelli with the utmost certainty, as the kaleidoscope of lines and colours that this young artist uses to deconstruct reality attracts and impassions us. Six pastel colours mark the result of a diligent colour trend analysis: ivory, dove grey, pink, sage green, powder blue and cocoa create an eclectic range, with eight patterns expressing various contemporary forms that work well with residential and non-residential interiors where social interaction and “co-living” are the new needs to address.